805 for Smithfield Properties

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Eight O Five is a new rental concept by Smithfield Properties. Compact city living, at the heart of the Chicago Near North neighborhood. I worked with Bud Rodecker of Thirst to expand the bold visual language into an identity system that spans a range of solutions for marketing and environmental graphics.

 

Extruded Typography

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 A typographic sculpture inviting attention to the welcome desk

A typographic sculpture inviting attention to the welcome desk

 

Construction Barricade

 

Temporary Leasing Center

 Interior graphics and elevation photos for a temporary leasing center

Interior graphics and elevation photos for a temporary leasing center

 
 
 Interactive displays allow visitors to browse and print floor plans

Interactive displays allow visitors to browse and print floor plans

 
 
Eight O Five broke Greystar’s leasing records with 50% of the building leased before available model units.
 

I completed this project while a designer at Thirst, a boutique design studio in Chicago.
Click here to view the project at 3st.com